Sky Bet is the sportsbook / sports betting division of Sky Betting and Gaming. Sky Bet offer online betting, telephone betting, mobile betting and also the opportunity to place bets on your TV (if you are a Sky customer).

Sky Bet introduced an iPhone app in 2011 and then followed it up with an iPad app later in that year. Along with Bet365, they are a rare bookmaker in that they do not operate any highstreet shops. They have chosen instead to concentrate on customer service for online customers. They are one of the better online bookies, and we believe that this is a major factor.

Sky Bet have an obvious connection with Football, and this is not lost on the huge range of Football betting markets that Sky offer their customers. Currently, we think that they are the best online bookie if you are looking to place a bet on Football transfers.

Sky Bet have a dedicated Sky TV, channel 864 and currently if you join online you will get a free £10 bet.

Sky Bet Website & Usability

As you might expect, this is a slick and sophisticated website which uses lots of glossy images to promote the big upcoming events as well as the firm’s In-Play offerings. Odds are cleverly integrated into this homepage feature so that the customer can strike a bet with the minimum of fuss, while a feature bet is always highlighted alongside the graphics. Any live betting opportunities (and there’s nearly always something on the go) rank prominently on the homepage, while a highlights listing ensures that you won’t miss any upcoming betting possibilities.

In the left-hand margin, there are quick links to football and horse racing, as well as a list of nearly thirty sports in alphabetical order. The individual sports sections are very neatly constructed, with football punters especially well catered for. The featured matches are ordered in chronological fashion and you have the option to order games along the lines of competition, region, time, bet type, specials and coupons.

Betting Markets With Sky Bet

The market range available for Premier League, Champions League and Primera Liga is particularly impressive and Sky Bet deserve full marks for the imagination shown with their array of betting opportunities. There are around 50 pre-match markets for the big matches and that includes a variety of total goals, goalscorer, corners & cards and team bets. They leave no stone unturned to cover every possibility, even offering punting on whether cup ties will go to extra-time or penalties.

The horse racing markets are fairly standard, although the market coverage afforded to the sports that Sky cover live are also better than most other bookmakers. Cricket, tennis, golf and darts fans will be especially taken with the In-Play range of markets on offer, especially with the chance to have the live action sitting alongside the odds as the action unfolds.

Sky Bet Mobile

Sky Bet Mobile is one of the best mobile products available, while the firm have an excellent World Cup promotion available which refunds all losing stakes on the outright market if England win the tournament! There is also ‘Refer a Fan’ where you can get unlimited free £5 bets every time you refer a friend to SkyBet. Being able to watch Sky Sports for free at the site is also a big perk for those people who don’t have the service available to them.

Sky Bet Customer Services

It’s nice to see this is a 24/7 operation which has live chat, telephone and email contact options available. There are also video tutorials which are pretty helpful, along with plenty of FAQ’s to help any new customer find their way around the site.

Sky Vegas is a fabulous online Casino. They offer all of the traditional Casino games that any player would expect: Black Jack, Roulette, Craps, Baccarat etc. They also have a Live Casino that features Bacarrat, Black Jack and Roulette, so if you would rather see the dealer, or get as close to "real" Casino action as you possibly can, Sky Vegas is a great place to play.

If you prefer to play Slots or Instant Win games online, Sky Vegas has a wide selection of choices. At the time of writing, The Million Pound Drop, Jenga, Deal or No Deal and Monopoly games are all available to play for fun or real money.

• Open a Sky Bingo account
• Create a Bingo chat name by following the steps online
• £10 will be credited to your account immediately!